TrustRadius Blog

Truth in marketing, sales and beyond

generating event reviews

5 Tips for Generating Reviews at Your Event

Hosting a user conference is one of the best ways to get seriously good face time with your clients. However, it may be a missed opportunity to get deep product feedback from attendees. But how do you actually get this done? Look no further than how ScienceLogic has partnered with

Read More
how millennials buy software

How Many Millennials Does it Take to Buy Software?

The 2019 B2B Buying Disconnect No, this isn’t some kind of lightbulb joke. What do today’s software buyers really look like? In short, there are more millennials involved than you might think. In the new 2019 B2B Buying Disconnect report, we gained insights from 712 buyers and 229 vendor representatives

Read More

New Survey of HR Software Users Highlights Top 10 Products

One key ingredient of every successful business is great people. Even before they become profitable, businesses are built by people that put in the time, energy, and creative power to turn diffuse ideas into focused success. Human resources (HR) software is an essential tool for people-powered businesses. If finding either

Read More
2019 B2B Buying Disconnect-TrustRadius

The 2019 B2B Buying Disconnect Report

This year, for our annual industry study, we surveyed 941 people who helped buy or sell major business technology for their company in the past year. We asked 712 buyers what they bought, who was involved, how they did their due diligence and why they ultimately picked one solution over

Read More
ROI of reviews | TrustRadius

The ROI of Reviews for B2B Demand Gen Professionals

The ROI of Reviews You’re reading this article because you work at a B2B tech company and you want to justify your investment in reviews. You might want to know how to measure the success of a review program you already have in place. Or, you might be trying to

Read More