TrustRadius Blog

Truth in marketing, sales and beyond

The B2B Buyer’s Search for Trustworthy Advice

We read a lot about the buyer’s journey. And while it is often credited with putting customers squarely in control of buying decisions, reality is not quite that simple. The fact is, much of the change in buying processes is a direct response to dwindling trust factors in vendors’ sales

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Celebrating 500,000 Buyers Helped and 2 Million Words of Insight

May of last year we launched TrustRadius, a peer community for business software users to share candid insights through in-depth structured product reviews. Since our launch, more than 500,000 software buyers have visited our site to identify and research business software applications. We currently serve more than 85,000 people each

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TrustRadius Makes the 2014 Austin A-List of Hottest Startups

On the heels of  being ranked the Fastest Growing Series A Backed Austin Startup by Mattermark, we were named one of the most promising Austin Startup by the Austin Chamber of Commerce and South by Southwest Interactive. Chosen from over 250 nominations, TrustRadius was recognized by a panel of venture

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TrustRadius Secures $5 Million in Series A Financing from Mayfield Fund to Transform The Way Businesses Buy Enterprise Software

TrustRadius, which is reinventing the buying process for enterprise software through crowdsourcing, today announced that it has secured $5 million in Series A financing from Mayfield Fund to scale operations. The company also said that Mayfield Fund partner, Rajeev Batra, will join its board of directors. TrustRadius is the latest

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TrustRadius Ranked Fastest Growing Series A-Backed Startup in Austin

TrustRadius, the leading site for professionals to share candid insights about business software through in-depth end-user reviews was today ranked the Fastest Growing Series A Backed Austin Startup by Mattermark. TrustRadius received $5 million in series A funding from the Mayfield Fund in July 2013. Fastest Growing Series A Backed

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Lessons for B2B: Can you trust reviews on TripAdvisor?

The UK newspaper the Daily Mail ran a story on August 4, “It’s the hotel review website that millions use to help choose their holiday. But… Can you trust a single word on Trip Advisor?” The essence of the story was that while TripAdvisor has developed enormous scale with more

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