Reviews work for B2B technology buyers. 56% of buyers are using reviews when the purchase new business technology. And scaling up reviews has benefits too:
Want to get more reviews? You should! Your potential customers (56% of software buyers, in fact) use reviews to make buying decisions. One of the
The buyers’ journey to find the perfect software match is not the same as it used to be. When options were limited and information was
Today, software buyers have a wide range of resources at their disposal. And the average buyer now uses an average of 5.2 different sources of
Marketing Automation tools are the bedrock of most marketing activity across a wide range of company sizes, types, and industries. In a recent TrustRadius survey,
Wouldn’t it be nice to know when your buyers will bring their colleagues into the software purchasing process? Or when they’re most likely to respond
